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InMobi drives real connections between brands and consumers by leveraging its technology platforms and exclusive access to mobile intelligence. Its Marketing Cloud creates new paths for brands to understand, identify, engage and acquire connected consumers. As a leading technology company, InMobi has been recognized on both the 2018 and 2019 CNBC Disruptor 50 lists and as one of Fast Company’s 2018 World’s Most Innovative Companies. For more information, visit https://inmobi.com.
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State of Programmatic Mobile Video Southeast Asia 2021
Online video consumption has exploded across the globe, now overtaking time spent on traditional television. With over 657 billion minutes spent streaming content in a single quarter on mobile, this growth in Southeast Asia is being primarily driven by smartphones. The always-on channel has emerged as a gateway to different types of content including OTT and short form video apps leading to an extensively vibrant ecosystem of innovative players, engaged audiences, and excited advertisers.
Understanding the SEA Mobile Video Viewer
Doing Mobile Video
Right
Enhancing Efficiencies with Programmatic