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InMobi is a leading provider of marketing and monetization technologies. With deep expertise and unique reach in mobile, it is a trusted and transparent technology partner for marketers, content creators and businesses of all kinds. InMobi’s mission is to power its customers’ growth by helping them engage their audiences and build meaningful connections. Its affiliated businesses – Glance, an unconsolidated subsidiary that offers a lock screen-based content discovery platform and video platform Roposo – help InMobi create new content and commerce experiences in a world of connected devices. InMobi is headquartered in Singapore, maintains a large presence in San Francisco and Bangalore and has operations in New York, Chicago, Kansas City, Los Angeles, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London and Dubai. To learn more, visit inmobi.com.
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The 2022 Australian Holiday
Shopping Guide
Australian consumers have always loved shopping at retail stores. But things changed with the pandemic. Now, as they emerge from it with optimism, mobile has become a large part of their shopping journey. Thus, their recently developed habit of shopping online is here to stay, with 44% of Australians saying they will shop both in-store and on mobile.
The enthusiasm has certainly increased with a significant number of Australians having planned their holiday shopping and choosing the hybrid model (combining online and offline platforms throughout their decision making and purchase journey).
See how mobile plays a role as the festivities unfurl.
Meet Australia’s holiday shoppers and be their companion
Understand the various kinds of shoppers and consumer sentiments
Journey through the Holiday Shopper Journey, Circa 2022
How Brands Can "Sleigh" It
The 2022 Retail Holiday Shopping Playbook Presents Opportunities
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See how brands and retailers can make
the most of this season