Ramadan 2023 at a Glance
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Give your brand the smart lock screen advantage with Glance
Every day:
Millions watch.
Thousands advertise.
Few make an impact.
It’s a time when one-click consumers want all their updates and products with a single click.
How does your brand catch their eye?
Unlock emerging trends in consumer behavior
84% of Indians plan to increase their budgets this festive season.
With the festive season lasting around five months, it is important for brands to understand the festive shopper and make a mark.
Unlock emerging trends in consumer behavior
84% of Indians plan to increase their budgets this festive season.
With the festive season lasting around five months, it is important for brands to understand the festive shopper and make a mark.
Discover trends in marketing
Learn where the Indian festive consumer is and the kind of experiences they expect. Tailor your strategies for your Diwali, Christmas, New Year, and other festive marketing campaigns.
Discover trends in marketing
Learn where the Indian festive consumer is and the kind of experiences they expect. Tailor your strategies for your Diwali, Christmas, New Year, and other festive marketing campaigns.
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This festive season, let your brand shine
Light up the front page of mobile
Give them everything they want with one click.
Imagine someone picks their phone up to shop or watch a video, and you give them the content they want in one click - before they unlock the phone!
No searching. No scrolling. Just waking up the phone.
Make it happen on the smart lock screen.
Drive one-click discovery and engagement on the smart lock screen, where 200 million Indians consume content.
Impact
for awareness with full-screen imagery
Engage
with videos and interactive experiences
Promote
your app with effortless one-click installs
At first glance, with one tap.
At first glance, with one tap.
The Glance smart lock screen
Impact
for awareness with full-screen imagery
Engage
with videos and interactive experiences
Promote
your app with effortless one-click installs
At first glance, with one tap.
*Image is for illustrative purposes only
About
InMobi Advertising
InMobi Advertising is a leading global platform connecting advertisers and publishers with their mobile audiences. Their goal is to drive customer growth by helping businesses understand, engage, and acquire consumers effectively. For marketers, InMobi offers data-driven media solutions, powered by advanced analytics to create impactful ad experiences. For publishers, they provide a comprehensive suite of tools for monetization, consent management, and user engagement that help fuel app business growth. InMobi Advertising is part of InMobi, a consumer technology company that is transforming the way consumers discover and interact with content through its innovative AI platforms. Emanating out of Bangalore, InMobi also maintains corporate offices in Singapore and San Mateo, Calif. To learn more about InMobi Advertising visit advertising.inmobi.com. To learn more, visit https://inmobi.com.
Download the report
The country’s upward trend in smartphone adoption presents brands with an incredible opportunity to connect, engage, and convert savvy, mobile-first audiences.
With this handbook, dive into
The “Always-On” Consumer Mindset
The Reimagined Marketing Funnel
Sought-after consumer experiences that shape and define campaigns.
How they stream, shop, and engage with brands in the heat of the game
Discover the importance of mobile in your mix.
Download the Report
What is Inside the Must-have Marketing Playbook for This Season?
Download the report
What is Inside the Must-have Marketing Playbook for This Season?
Decoding
Indian Cricket Fans
Your ultimate game plan to win big this cricket season
Decoding
Indian Cricket Fans
Consumer Insights and Seasonal Marketing Strategies for 2025
About Glance
About Glance
Founded in 2019, Glance is a consumer technology company that operates disruptive digital platforms including Glance, Roposo, and Nostra. Glance’s ’smart lock screen’ inspires consumers to make the most of every moment by surfacing relevant experiences without the need for searching and downloading apps. Glance Lock Screen is currently available on over 450 million smartphones worldwide. Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group and is funded by Jio Platforms, Google, and Mithril Capital. For more information visit https://www.glance.com/
Founded in 2019, Glance is a consumer technology company that operates disruptive digital platforms including Glance, Roposo, and Nostra. Glance’s ’smart lock screen’ inspires consumers to make the most of every moment by surfacing relevant experiences without the need for searching and downloading apps. Glance Lock Screen is currently available on over 450 million smartphones worldwide. Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group and is funded by Jio Platforms, Google, and Mithril Capital. For more information visit https://www.glance.com/
Cricket Fans, Decoded
Vertical Deep Dive
App growth trends for key verticals with insights from AppsFlyer
Success Strategies
Brand marketing, acquisition, and remarketing insights designed for wins
Did You Know?
In-app video witnesses 21x higher click-through rates during the cricket season compared to the rest of the year
Read how video and other immersive formats can take your cricket season marketing to the next level.
Vertical Deep Dive
App growth trends for key verticals
Success Strategies
Brand marketing, acquisition, and remarketing insights designed for wins
Cricket Fans, Decoded
How they stream, shop, and engage with brands in the heat of the game
Did You Know?
21x higher CTR than industry benchmarks on in-app video during the cricket season
Read how video and other immersive formats can take your cricket season marketing to the next level.
