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About InMobi
InMobi drives real connections between brands and consumers by leveraging its technology platforms and exclusive access to mobile intelligence. Its Marketing Cloud creates new paths for brands to understand, identify, engage and acquire connected consumers. As a leading technology company, InMobi has been recognized on both the 2018 and 2019 CNBC Disruptor 50 lists and as one of Fast Company’s 2018 World’s Most Innovative Companies. For more information, visit https://inmobi.com.
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Everyone’s Gaming Among Us
Mobile Gaming through the Pandemic and Beyond
Unlike other regions, Australia has long been considered a nation of gamers. With 87% of user playing at least once a day, mobile gaming accounts for a significant portion of time spent on media by Australians. This has only been bolstered by stay-at-home notices which freed up many hours of the day for the average person, be it through reduced commute time or more flexible hours during the day.
2021 Mobile Gaming Report, Australia
Australia: The Nation of
Gamers
Emerging Trends,
Lasting Behaviour
Gaming Advertising
MythBusters