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What are India's sports enthusiasts searching for during the most exciting cricketing event in the country?
Microsoft Advertising 2021 Report
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The IPL season is here, and exciting times lie ahead for sports enthusiasts as well as brands. As 90% of online searchers know exactly what they are looking for, they become highly attuned to brand conversations and meaningful engagements online. Marketers can use this opportunity to leverage search for brand activations and drive engagement among the premium audiences in India.
Download our latest report to understand:
Search Marketing Trends During IPL