Ramadan 2023 at a Glance
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Give your brand the smart lock screen advantage with Glance
Every day:
Millions watch.
Thousands advertise.
Few make an impact.
It’s a time when one-click consumers want all their updates and products with a single click.
How does your brand catch their eye?
Engage Southeast Asians who spend 45% more time on mobile than the rest of the world
Unlock emerging trends in consumer behavior
84% of Indians plan to increase their budgets this festive season.
With the festive season lasting around five months, it is important for brands to understand the festive shopper and make a mark.
Unlock emerging trends in consumer behavior
84% of Indians plan to increase their budgets this festive season.
With the festive season lasting around five months, it is important for brands to understand the festive shopper and make a mark.
Discover trends in marketing
Learn where the Indian festive consumer is and the kind of experiences they expect. Tailor your strategies for your Diwali, Christmas, New Year, and other festive marketing campaigns.
Discover trends in marketing
Learn where the Indian festive consumer is and the kind of experiences they expect. Tailor your strategies for your Diwali, Christmas, New Year, and other festive marketing campaigns.
About InMobi
InMobi is a leading provider of marketing and monetization technologies. With deep expertise and unique reach in mobile, it is a trusted and transparent technology partner for marketers, content creators and businesses of all kinds. InMobi’s mission is to power its customers’ growth by helping them engage their audiences and build meaningful connections. Its affiliated businesses – Glance, an unconsolidated subsidiary that offers a lock screen-based content discovery platform and video platform Roposo – help InMobi create new content and commerce experiences in a world of connected devices. InMobi is headquartered in Singapore, maintains a large presence in San Francisco and Bangalore and has operations in New York, Chicago, Kansas City, Los Angeles, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London and Dubai. To learn more, visit https://inmobi.com.
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All Rights Reserved. InMobi ® 2024
This festive season, let your brand shine
Light up the front page of mobile
Give them everything they want with one click.
Imagine someone picks their phone up to shop or watch a video, and you give them the content they want in one click - before they unlock the phone!
No searching. No scrolling. Just waking up the phone.
Make it happen on the smart lock screen.
Drive one-click discovery and engagement on the smart lock screen, where 200 million Indians consume content.
Impact
for awareness with full-screen imagery
Engage
with videos and interactive experiences
Promote
your app with effortless one-click installs
At first glance, with one tap.
As the role of mobile becomes increasingly important in the region, brands must be there and unlock the gate to seamless, smart, and serendipitous experiences in 2024. Learn how your brand can cater to this diverse and discerning audience.
With this handbook, dive into:
At first glance, with one tap.
The Glance smart lock screen
Impact
for awareness with full-screen imagery
Engage
with videos and interactive experiences
Promote
your app with effortless one-click installs
At first glance, with one tap.
*Image is for illustrative purposes only
Discover the smart lock screen revolution
Create next-level experiences for the next generation of Southeast Asian consumers
About Glance
Founded in 2019, Glance is a consumer technology company that operates disruptive digital platforms including Glance, Roposo, and Nostra. Glance’s ’smart lock screen’ inspires consumers to make the most of every moment by surfacing relevant experiences without the need for searching and downloading apps. Glance Lock Screen is currently available on over 450 million smartphones worldwide. Roposo is a LIVE platform that is revolutionizing live experiences, through a unique, immersive, creator-led approach. Nostra is the largest gaming platform in India and Southeast Asia, offering gamers engaging ways to discover, play, watch, learn and compete. Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group and is funded by Jio Platforms, Google, and Mithril Capital. For more information visit glance.com, nostra.gg, and roposo.com.
Download the report
Engage Southeast Asians who spend 45% more time on mobile than the rest of the world
Download the report
The country’s upward trend in smartphone adoption presents brands with an incredible opportunity to connect, engage, and convert savvy, mobile-first audiences.
With this handbook, dive into
Riding the Massive Mobile Wave
The “Always-On” Consumer Mindset
The Reimagined Marketing Funnel
As the role of mobile becomes increasingly important in the region, brands must be there and unlock the gate to seamless, smart, and serendipitous experiences in 2024. Learn how your brand can cater to this diverse and discerning audience.
Sought-after consumer experiences that shape and define campaigns.
Discover the smart lock screen revolution
Riding the Massive Mobile Wave
Look at Southeast Asia’s smartphone phenomenon.
Appealing to the Always-On Consumer
Create memorable experiences for every mobile touchpoint.
Reimagining Marketing With Responsibility
Take steps toward privacy-first and sustainable marketing.
Leveraging the Power of Generative AI
Learn how generative AI can deliver personalization at scale.
Get actionable insights on using Generative AI
Learn how to market to the conscious consumer
With this handbook, dive into:
Look at Southeast Asia’s smartphone phenomenon.
Appealing to the Always-On Consumer
Create memorable experiences for every mobile touchpoint.
Reimagining Marketing With Responsibility
Take steps toward privacy-first and sustainable marketing.
Leveraging the Power of Generative AI
Learn how generative AI can deliver personalization at scale.
Create next-level experiences for the next generation of Southeast Asian consumers
Get actionable insights on using Generative AI
Learn how to market to the conscious consumer
