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What are India's festive
shoppers searching for during 
the festive season?
 

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Festive Season Shopper Insights 

2022

The festive season is one of the most exciting and sought-after times of the year for Indian shoppers. After a difficult period of dealing with the pandemic, the 2022 festive season is set to welcome the much-needed respite for Indian consumers. With the resilience and unwavering spirit to move forward keeping the country going, Indian consumers have shown a strong intent towards increasing their shopping budgets this festive season. This gives brands an opportunity to leverage search for brand activations and drive engagement among the premium audiences in India.    

Key takeaways from the report  

Search trends across 
different shopping 
categories 

Tips for brands to leverage insights and own the category 

Search advertising best practices to win over 
 festive shoppers

Download the Report

Key takeaways from the report  

Search advertising best practices to win over 
 festive shoppers

Tips for brands to leverage insights and own the category 

Search trends across 
different shopping 
categories 

The 2021 digital 
festive season 
shopper insights

What are India's festive
shoppers searching for during 
the festive season?
 

Download Now

The 2022 digital 
festive season 
shopper insights

What are India's festive
shoppers searching for during 
the festive season?
 

Download Now